Our mission
To give all online businesses (big and small) the tools and technology to measure what’s happening and tune their user’s experience. Our belief is to keep it simple by providing you with metrics that you need which result in actionable insights for your online business.
What we are building
Historically, despite existing solutions, successful web based businesses have had to painstakingly build out their own analytics infrastructures for the truly actionable metrics. KISSmetrics is a customer development platform designed to solve that problem by providing the flexibility to collect, visualize and make sense of data the way you want to with the goal of understanding what’s working and what’s not.
Who we are
KISSmetrics is run by a team of designers, developers and entrepreneurs that are passionate about helping online businesses measure, grow and monetize. The team’s experience comes from previous ventures including ACS, Crazy Egg and Product Planner. As a result, the team has hands-on experience understanding and developing analytics solutions for high-end web properties. KISSmetrics is backed by well respected private and institutional investors including True Ventures, SoftTech VC, Felicis Ventures, Dave McClure, Shervin Pishevar and Bobby Yazdani.
